Nora Ann Colton
Deputy Vice Chancellor (Academic), University of East London
Chief Executive, CarringtonCrisp
Higher Education Consultant & Director of Insights, Hotcourses Group
Senior Adviser on Higher and Further Education, PA Consulting
Chief Executive, Independent HE
Associate Director, YouthSight
Partner, Eversheds Sunderland
Director of Student Engagement, University of Exeter
Chief Executive, GuildHE
Director, Policy Review & The Education Studio
Managing Director UK, Europe and International Markets, Hobsons
What To Expect
Dr Benjamin Brabon – Online and Blended Learning Solutions
Purpose of the Conference
Universities and Higher Education colleges know that 2017 is an important year for patterns of student recruitment.
In a PA Consulting survey earlier this year 25% of Vice-Chancellors revealed they were concerned about the responsiveness of their institution to aggressive pricing and innovative offers from competitors.
Despite this harsh environment however there are still many opportunities to thrive and succeed for adaptable, nimble institutions that are willing to innovate and be responsive to students.
And the Chancellor of the Exchequer has added new opportunities in his budget through access to funding for part time students and doctoral students for 2018. Higher Education management teams looking to stay ahead of these developments should attend this event.
At this event you will
- Hear up to date information on trends in the student marketplace
- Insight into influences on student choice
- Feedback on new offers being made to students
- How to build commitment to attend
- How important distinctiveness can be
- Maintaining consistent online messages and images
- The importance of your brand and reputation
- Examine whether you have a strong differential offer
- What students want – what makes them commit?
- Matching alternative offers in the market place
- Competition lessons from other sectors
Latest Speaker Profiles
Who Should Attend?
Vice-Chancellors | College Principals, Vice Principals and Chief Executives | Strategic Planning Managers | Content and Web Managers | Curriculum Development Professionals | Deans of Faculties | Heads of Departments | Graduate | Recruiters | Consultants | Schools Liaison Officers | Trade Associations | Online Student Recruitment Companies | HE PR Specialists | Internet HE Search Hosts | Marketing Consultancies Specialising in Education | Student CRM Companies
Directors and Managers of:
Marketing | Communications and Marketing | Communications and Public Relations | Enterprise and Business Development | Alumni | Outreach and Wider Participation | Development | External Relations | Student Recruitment | International Recruitment | Admissions | Finance