(Subject to change)

09:00 Registration and Networking
10:00 Plenary Session One: Strategy & Tactics in a Competitive Market
Setting the Scene
What are the Options?
What Students Want and Respond To
With Contributions From:
Andrew Crisp, Chief Executive, CarringtonCrisp
Gordon McKenzie, Chief Executive, GuildHE
Mike Boxall, Senior Adviser on Higher and Further Education, PA Consulting
11:15 Refreshments and Networking
11:45 Studio Workshops
1. Maintaining Integrity and Avoiding Reputation Damage
2. Employability and Student Engagement
3. Digital Online Activity
With Contributions From:
Professor David Boughey, Director of Student Engagement, University of Exeter
Neil Stewart, Editorial Director, The Education Studio
13:00-14:00 Lunch and Networking
14:00-15:00 Plenary Session Two: Presenting a Distinctive Offer
Diversity and Opportunity
Online and Adult Learning
Specialist Insight
With Contributions From:
Professor Nora Ann Colton, Deputy Vice Chancellor (Academic), University of East London
15:00-15:30 Refreshments and Networking
15:30 Studio Workshops
4. New and Alternative Offers
5. Marketing Tactics
6. Non-academic Offers and Incentives
With Contributions From:
Alexander Proudfoot, Chief Executive, Independent HE
Jeremy Cooper, Managing Director UK, Europe and International Markets, Hobsons
16:30 Conference Closes